Marketing Data & Attribution Analyst

Marketing Data & Attribution Analyst - Remote Position (Work From Anywhere!) $160,000 – $220,000 USD per year Description: Our mission is to help customers save time and money when purchasing commercial kitchen equipment and supplies by providing a customer-centric shopping experience and through leveraging our industry buying power. We are seeking an experienced Marketing Data & Attribution Analyst to join our team and play a key role in scaling our advertising efforts and optimizing marketing performance across all paid and organic channels. The ideal candidate has worked with data sets valued $300+ million in revenue, thrives in a data-driven environment, and is skilled at connecting marketing performance with financial and operational outcomes. Skills and Requirements: • Minimum 5+ years of experience in digital marketing analytics, paid media optimization, and attribution modeling. • Proven track record of managing or analyzing campaigns totaling at a minimum of $300 million in revenue, ideally $1 billion+ across Google Ads, Meta, and other major networks. • Deep understanding of multi-touch attribution, data modeling, and channel-level performance tracking and the impacts on ROAS. • Expertise in Google Ads, Google Analytics 4, Tag Manager, BigQuery, and Looker Studio, with experience integrating data from multiple ad and CRM platforms, • Strong analytical and quantitative skills, with proficiency in SQL, Excel, and at least one analytics or data science language (Python or R preferred). • Experience with Oracle NetSuite or other enterprise ERP systems for connecting marketing performance to revenue and operations. • Demonstrated ability to translate data into actionable insights that drive growth, efficiency, and ROI. • Excellent communication skills and the ability to collaborate cross-functionally with marketing, finance, and executive teams. • Bachelor’s degree in Marketing, Data Science, Economics, or a related field preferred; equivalent experience considered. Responsibilities and Duties: • Analyze and interpret performance across all paid and owned marketing channels, including search, shopping, display, and social. • Develop and maintain cross-channel attribution models to identify true return on ad spend (ROAS) and improve media allocation. • Collaborate with internal teams to design and implement data pipelines and dashboards that connect marketing and financial data through NetSuite. • Create predictive and econometric models to forecast performance and support a company-wide goal to scale advertising by 100% this year. • Audit and improve tracking infrastructure, ensuring data accuracy and consistency across platforms. • Deliver clear, data-backed recommendations to leadership on how to optimize spend and drive incremental growth. • Stay current on digital marketing analytics trends, measurement frameworks, and attribution tools. Why work with us? We truly believe that what you do and where you work matters. The opportunity to grow and to build new relationships in a friendly environment makes it fulfilling and exciting to come to work each day. Perks: • Virtual position with Flexible Schedule and freedom. • Special pricing on all our commercial kitchen equipment and supplies. • Expert trainings and company paid continual education offerings. Benefits: • Competitive salary • Competitive bonus structure • Medical, vision, and dental coverages Equal Opportunity / Affirmative Action Employer: All qualified applicants will receive consideration for employment without regard to race, color, creed, religion, disability, sex, age, ethic or national origin, martial status, sexual orientation, gender identity or presentation, pregnancy, genetics, veteran status or other status protected by state or federal law. Apply tot his job