Unlock Your Potential as an SEO & Organic Growth Manager at KnowFully Learning Group
At KnowFully Learning Group, we're on a mission to revolutionize the healthcare education landscape through innovative marketing strategies and cutting-edge technology. As a leader in the industry, we're seeking a seasoned SEO & Organic Growth Manager to spearhead our search engine optimization efforts and drive organic growth across multiple brands. If you're a seasoned SEO expert with a passion for technical SEO and a knack for driving results, we want to hear from you!
About Us
KnowFully Learning Group is a dynamic and forward-thinking organization dedicated to delivering high-quality healthcare education solutions. Our team is comprised of talented individuals who share a common goal: to make a meaningful impact in the healthcare industry. With a strong focus on innovation and customer satisfaction, we're committed to staying ahead of the curve and driving growth through effective marketing strategies.
Job Summary
As our ideal candidate, you'll have a deep understanding of technical SEO principles and a proven track record of driving organic growth through innovative SEO strategies. You'll be responsible for leading our SEO efforts, improving website architecture, and implementing the latest best practices to optimize both on-page and off-page SEO. Your expertise will be instrumental in enhancing our online presence, driving organic traffic, and ultimately, boosting conversions.
Key Responsibilities
- Technical SEO Strategy and Execution: Develop and implement advanced technical SEO strategies to maximize search engine visibility, including website architecture optimization, URL structure improvement, and schema markup implementation.
- On-Page SEO Management: Optimize website content, meta descriptions, headers, and image tags to ensure proper use of structured data and enhance visibility in search results.
- Off-Page SEO & Link-Building: Develop and execute off-page SEO strategies, including backlink acquisition, domain authority enhancement, and reputation management across online platforms.
- Core Web Vitals Optimization: Focus on improving Core Web Vitals (LCP, FID, CLS) and ensuring compliance with Google's page experience metrics to enhance organic performance and user experience.
- Organic Search Management: Conduct comprehensive keyword research, SERP analysis, and competitive analysis to inform SEO strategy and drive performance improvements.
- SEO Tool Mastery: Utilize tools such as SEMrush, Google Search Console, Google Analytics, Ahrefs, Screaming Frog, and Clearscope to identify issues, monitor performance, and create actionable insights for continuous improvement.
- Organic Social Media Integration: Collaborate on organic social media strategies that are aligned with SEO goals, enhancing overall engagement and community growth.
- Content Strategy & SEO Collaboration: Work closely with the content team to ensure all digital content is fully optimized for search engines, including blog posts, landing pages, and product pages.
- Technical Audits & Troubleshooting: Regularly perform detailed site audits to identify technical SEO issues and work with web development teams to implement fixes and optimizations.
- Data-Driven Insights: Track, analyze, and report on SEO performance metrics, providing insights and recommendations to improve ROI.
- Cross-Functional Collaboration: Work with content, design, and development teams to ensure SEO best practices are integrated across all platforms and marketing campaigns.
- Market Research & Competitor Analysis: Continuously monitor the SEO landscape, staying informed on industry trends, algorithm changes, and competitor activities to maintain our competitive edge.
- Training & Development: Provide guidance and training to internal teams on SEO and technical SEO best practices to enhance marketing knowledge and performance.
Essential Qualifications
To succeed in this role, you'll need:
- A Bachelor's degree in Marketing, Communications, or a related field, or equivalent work experience.
- At least 5 years of experience in organic marketing, with a deep focus on technical SEO.
- Proven expertise in technical SEO, including advanced understanding of website architecture, crawlability, and site performance optimization.
- Proficiency in technical SEO tools such as SEMrush, Google Search Console, Ahrefs, Screaming Frog, Clearscope, GTMetrix, and PageSpeed Insights.
- Experience with managing Core Web Vitals, page speed optimization, and mobile-first SEO strategies.
- Strong knowledge of HTML, CSS, JavaScript, and how they impact SEO performance.
- Ability to analyze large datasets and extract meaningful SEO insights to inform strategy.
- Excellent understanding of organic search ranking factors, algorithms, and SEO best practices (both on-page and off-page).
- Strong project management skills, with the ability to handle multiple projects simultaneously.
- Excellent written and verbal communication skills to effectively present SEO insights to non-technical stakeholders.
- Creative problem-solving and analytical skills with a focus on technical troubleshooting.
Preferred Qualifications
While not required, the following qualifications will give you a competitive edge:
- Experience working in the healthcare industry or with healthcare-related brands.
- Knowledge of content marketing principles and strategies.
- Familiarity with other marketing tools and platforms, such as HubSpot or Marketo.
- Certifications in SEO, such as Google Analytics or SEMrush certifications.
What We Offer
At KnowFully Learning Group, we're committed to providing a supportive and inclusive work environment that fosters growth and development. As our SEO & Organic Growth Manager, you'll enjoy:
- A competitive salary and benefits package.
- The opportunity to work remotely and be part of a distributed team.
- A dynamic and collaborative work environment that encourages innovation and creativity.
- Professional development opportunities, including training and education programs.
- A culture that values work-life balance and employee well-being.
Career Growth Opportunities
As a member of our team, you'll have the opportunity to grow and develop your skills in a dynamic and rapidly evolving industry. Our SEO & Organic Growth Manager role is a key position that will give you the chance to:
- Develop and implement innovative SEO strategies that drive results.
- Collaborate with cross-functional teams to achieve marketing goals.
- Stay up-to-date with the latest industry trends and best practices.
- Take on new challenges and responsibilities as you grow in your role.
Ready to Apply?
If you're a motivated and experienced SEO professional looking for a new challenge, we want to hear from you! Even if you feel you're not a perfect match, we'd still love to hear from you. We're looking for great people to join our friendly team.
To apply, simply submit your resume and cover letter through our application portal. We can't wait to hear from you!
Apply Now