Job Description:
• Manage, scale, and optimize Meta campaigns across multiple markets to maximize ROAS and profitability.
• Create, test, and iterate ad creatives and copy based on data insights and performance learnings.
• Collaborate closely with the CRO Manager and Creative Manager to align ads, funnels, and landing pages.
• Analyze key metrics (ROAS, CTR, CPC, CVR) and take swift, data-driven actions to improve performance.
• Proactively share insights, results, and next steps with the team during daily performance check-ins.
• Partner with the Paid Marketing Manager to plan budgets, allocate spend, and execute scaling strategies.
• Stay ahead of Meta algorithm updates, platform changes, and creative trends to keep campaigns competitive.
• Take full ownership of your markets from campaign setup to optimization, treating every euro as if it were your own.
Requirements:
• Proven experience managing Meta Ads budgets of €100K+ per month for D2C brands.
• Solid grasp of direct response marketing principles and consumer psychology behind why people click and buy.
• Strong creative mindset and deep understanding that performance comes from angles, messaging, and testing, not from toggling settings.
• Analytical and data-driven approach with full ownership and accountability for results.
• Proven ability to optimize, scale, and report on campaign performance end to end.
• Skilled in using AI tools for creative iteration, research, and workflow efficiency.
• Comfortable joining daily Slack huddles with the team to share insights and next steps.
• Excellent command of English (written and spoken) and availability within CEST hours for collaboration.
• Include the hidden word “Scaling Retriever” in your application to show attention to detail.
• Provide at least two client references we can speak to directly.
Benefits:
• 100% remote team with flexible working hours
• The freedom of freelancing, without feeling like an outsider
• Long-term collaboration with real growth opportunities
• Creative freedom and ownership over your markets and decisions
• Performance-based bonuses and profit share for high-impact results
• Direct access to founder and decision-makers, your input actually shapes strategy
• Work with an international, data-driven team that values autonomy and excellence
• Fully paid yearly team trips (2023 Indonesia, 2024 Vietnam & Amsterdam, 2025 Thailand & Amsterdam!) if you want to join
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