Digital Marketing Manager – Patient Partnerships

Job Description: • Develop and scale patient recruitment and engagement solutions by building strong partnerships with patient associations and patient advocacy groups • Drive digital excellence to support sustainable global growth of patient panels • Works collaboratively with Sales, Client Services, and Panel to design and implement scalable, compliant, and efficient recruitment strategies • Maximize internal capabilities, minimize outsourcing requirements, and ensure exceptional experiences for patients, caregivers, and advocacy partners • Oversee the recruitment and engagement of patient support groups and patient associations, ensuring that strategic collaboration is in place and long-term partnerships are created • Lead outreach efforts and develop tailored engagement plans to onboard new partners efficiently and compliantly • Foster strong, trust‑based relationships with patient association and patient advocacy groups • Build partnership frameworks that support both immediate project needs and long‑term strategic initiatives • Lead the strategic development and optimisation of patient panel technology • Oversee the design, execution, and continuous improvement of global patient panel growth strategies • Own the global digital growth and optimisation strategy across patient panel brands • Develop unified frameworks for digital planning, execution, testing, and reporting Requirements: • Bachelor’s degree in Marketing, Communications, Business, Public Health, Life Sciences, or a related field or equivalent practical experience. • 5+ years of experience in digital marketing / digital growth roles (acquisition, engagement, lifecycle, or performance marketing). • 2+ years of experience building and managing external partnerships (e.g., patient advocacy groups, associations, nonprofits, community orgs, or comparable stakeholder ecosystems). • Demonstrated experience developing and scaling recruitment or audience growth strategies across multiple channels (web, email, paid media, SEO, social, content). • Experience operating in a regulated or privacy-sensitive environment (healthcare, pharma, clinical research, market research, fintech, or similar) with high standards for consent and data handling. • Proven track record of driving measurable outcomes (e.g., registrations, reactivations, retention, cost per acquisition, ROI) and tying work to commercial goals. Benefits: • Health and Dental • Life, Accident and Disability Insurance • Prescription Plan • Flexible Spending Account • 401k Plan and Match • Paid Holidays and Vacation • Sick Days and Personal Day Apply Now Apply Now