Advertising Analyst

Outshine is a team of digital marketers that drive revenue growth for the world’s most exciting B2B SaaS companies. As an Advertising Analyst, you will execute, optimize, and report on paid digital advertising programs to help clients reach their goals. Responsibilities Help plan, execute, and optimize digital advertising campaigns Report on performance by digging into the data Research new tactics Support other initiatives to help our clients reach their goals Set up new campaigns flawlessly Develop ideas for in-platform optimizations Write creative and error-free ad copy Reformat a deck to match brand standards Skills Competency with Google Drive or equivalent, especially slides and sheets 1+ year(s) relevant experience in paid digital advertising or media buying/planning, specifically Google Ads, Microsoft Ads, Meta, and LinkedIn Detail-Oriented: Hyper-focused on the details and their impact on the bigger picture Proactive: You prioritize forward momentum on projects and in your own development Analytical: You exhibit a probing mind and draw insights from data Growth-Driven: You believe talent and performance can be developed through effort and persistence Efficient: You produce significant output, avoiding wasted effort where possible Honest & Ethical: You don't cut corners; you do what is right, not convenient Passionate: You expect personal & team performance to be nothing short of the best A Strong Communicator: You speak and write clearly and articulately Technical skillset: From setting up new campaigns flawlessly or developing ideas for in-platform optimizations to writing creative and error-free ad copy or reformatting a deck to match brand standards, you do it all Trustworthiness and consistency: Leads, clients, and teammates can trust you to do what you say you're going to do, meet deadlines, and work closely with them to deliver work that meets their expectations (and your own) Growth mindset: You raise your hand to try new things, push yourself into new challenges, and get feedback along the way. You know that you are accountable to your teams and clients, and reflect that feeling of responsibility in your actions and behaviour Agency experience is considered an asset Benefits Competitive vacation time, your birthday off, and two days/year of volunteer paid time off Family or single enrolment in our group health and dental plan (we pay 80%, you pay 20%) Additional health benefits, including a $350/year wellness budget, an employee assistance program, and flexible working hours RRSP matching up to 3% of your salary Extensive training opportunities, both internal (i.e. mentorship program) and external (i.e. individual allowances for attending conferences, participating in relevant courses, etc.) Monthly cell phone allowance Parental leave support and benefits, including a 100% salary top-up for the first 12 weeks of leave and uninterrupted access to health and dental benefits An allowance to set up your home workspace Opportunities for team connection, including two in-person team-wide events each year (onsite in the Spring & offsite in the Fall), as well as online opportunities (virtual trivia, meditation hours, cooking classes, Lunch & Learns, and more) Best-in-class tech stack, including Slack, Zoom, Looker, Asana, and Loom A comprehensive, virtual onboarding experience intended to introduce colleagues to our work and each other Company Overview We work with B2B SaaS and enterprise companies to accelerate revenue growth. It was founded in 2010, and is headquartered in Halifax, Nova Scotia, CAN, with a workforce of 11-50 employees. Its website is